Trade up to a BlackBerry & win a Ford Focus


BlackBerry launches its nationwide “Swap and Switch” campaign, inviting you two throw your current phone out the window and trade up to one of the latest BlackBerry smartphones. Just bring your working or non-working mobile phone at over 300 participating stores all over the country and have its trade-in value appraised. This trade-in value will then be deducted from the cost of the BlackBerry smartphone that you wish to get. You can also avail of the following options: [unordered_list style=”green-dot”]

  • Get the BlackBerry Q10 smartphone, the first BlackBerry 10 smartphone to feature a classic BlackBerry QWERTY keyboard, at PHP 31,990 less the trade-in value of your swapped mobile phone.
  • Own the first all-touch smartphone to be powered by BlackBerry 10, the sleek BlackBerry Z10, at PHP 29,990 less PHP 2,000 and the trade-in value of your swapped mobile phone.
  • Have the compact and sleek BlackBerry®CurveTM 9320 at PHP 8,990 less PHP 1,000 and the trade-in value of the swapped mobile phone.
  • Enjoy the easy to use and affordable BlackBerry®CurveTM 9220 at PHP 6,990 less PHP 1,000 and the trade-in value of the swapped mobile phone

[/unordered_list] BlackBerry is making the deal a lot sweeter: if you trade-in your smartphone at any of the BlackBerry stores at the Cyberzones of SM Pampanga, SM Sta. Rosa, SM North EDSA and SM Mega Mall, you can also get the chance to win an all-new Ford Focus 1.6L PS 4-door sedan. Watch for details on this exclusive raffle at Check out BlackBerry Philippines’ Facebook Page to also find the list of participating stores and estimate the trade-in value of your mobile phone. You can also reserve the BlackBerry smartphone of your choice and chance upon exclusive Zalora discount vouchers. All these make joining the BlackBerry Barkada even more fun. BlackBerry’s “Swap and Switch” campaign runs from June 28 to September 1. Words Aritha Zel Zalamea